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Product / Citation & Source Analysis

See which websites AI trusts. And get on them.

AI models don't make up businesses. They repeat what comparison sites, directories, media and blogs already say. Per source, you see how often it's cited, on which AI models, and whether you're mentioned there.

app.geoready.nl/app/sources
Sources · 5,927 citations from 3,000 chats
AI pulls answers about your market from 12 sources. You’re missing from 3 of them, which together account for 38% of citations.
DomainTypeCitationsYou
heatpumpcompass.comcomparison
184
missing → action
northfieldheatingair.comown site
96
mentioned
hvacfinderguide.comdirectory
71
missing → action
summitclimateco.comcompetitor
58
missing → action
trustpilot.comreviews
41
mentioned
Why it matters

AI doesn't make up businesses. It repeats what it reads

When an AI model recommends a contractor, that name comes from somewhere: a comparison site, a news article, a forum, a competitor's website or your own. With models that search live, you see those sources as citations right next to the answer.

That makes sources the most direct lever on your visibility. If a heavily cited comparison site lists all your competitors and not you, AI is unlikely to mention you, no matter how good your own site is. One listing on that site can do more than ten new blog posts.

GeoReady collects every citation from every answer and shows which domains and pages AI trusts in your market, which competitors are on them, and where you're missing.

“Get on the sources AI cites, and you get into the answer.
01 · Citations

Every source an AI model cites, in one place

A citation is a source (URL) an AI model cites in its answer. After every measurement, we count every citation and group them by domain. At the top, you see the 12 most cited domains for the period, with the full table below.

For each domain, you see its citations, its share of all citations, how many prompts it appeared for, on which AI models and when it was last cited. You see not just which sources are big, but whether a source belongs to one AI model or all four.

The mix varies a lot by market. In one industry, a handful of comparison sites dominate. In another, it's news sites, government pages or forums. Once you know that, you know where your time pays off most.

app.geoready.nl/app/sources
Sources · 5,927 citations from 3,000 chats
AI pulls answers about your market from 12 sources. You’re missing from 3 of them, which together account for 38% of citations.
DomainTypeCitationsYou
heatpumpcompass.comcomparison
184
missing → action
northfieldheatingair.comown site
96
mentioned
hvacfinderguide.comdirectory
71
missing → action
summitclimateco.comcompetitor
58
missing → action
trustpilot.comreviews
41
mentioned
In the dashboard
  • See the top 12 domains by citations for the selected period
  • See citations, share, prompts, AI models and last citation per domain
  • Filter sources by AI model and period
  • Export the source list as a CSV
02 · Classification

Comparison site, media, community or competitor: each needs a different play

Every domain gets a type: own site, competitor, media, community, comparison site, government or other. Classification is automatic and easy to check. If a type is wrong, change it in one click from the dropdown, and it applies across all your numbers.

The type tells you what you can do with a source. On a comparison or media site, you can earn a mention. On a community platform, you can join the conversation. Government pages are often the source for rules and rebates, so reference them in your own content. You can't earn anything on a competitor's site, but you can see what's working there.

GeoReady also flags business sites: domains that belong to a business mentioned in the same answers. You quickly see which competitor gets cited directly most often.

ClassificationSee each domain's type as a color label
In the dashboard
  • See each domain's type as a color label
  • Change a type from the dropdown when the classification is off
  • Filter sources by type, like comparison sites only
  • Spot at a glance which domains belong to a mentioned business
03 · Are you on it?

Mentioned in the answer—and on the page itself

For each source, you see two things. First, whether your business was mentioned in the AI answers that cited it. Second, whether your business appears on the page itself. For that, GeoReady opens the cited pages and looks for your business name, aliases and domain.

The difference matters. A source can be cited in an answer that mentions you while you're not on that page at all. And the other way around: if you are on a page but the AI model still doesn't mention you, your listing there may be too small or out of date.

Not every page can be checked. We can't open LinkedIn or pages behind a login wall. Those show up as “not checked yet,” not as a no.

Are you on it?See per source whether you were mentioned in the AI answers that cited it
In the dashboard
  • See per source whether you were mentioned in the AI answers that cited it
  • See per domain and per URL whether your business is on the page itself
  • See which businesses AI mentioned in the answers that cited a source
  • Spot pages that couldn't be checked yet
04 · Per URL

From the domain down to the exact page

A big comparison site has thousands of pages. To take action, you need the one page AI actually cites. The URL view lists every cited page with its title, number of citations and whether you're on it.

Search by URL or title to find what you need fast, or filter to one domain from the domains table. You might see that a comparison site gets cited mostly for its “Best heat pump installers in Northern Virginia” page—and that's exactly the page you're missing from.

From a chat, the cited sources take you straight into this view and back again. Every citation stays connected to the answer it came from.

ChatGPT · Oct 8 3:10 AM · run 3/3mentioned #2 · positive
best heat pump installer northern virginia →
A few installers stand out: Summit Climate Co. for large projects, Northfield Heating & Air from Manassas for “clean workmanship and an honest quote” [reddit.com] [northfieldheatingair.com], and Redwood Home Services for hybrid systems. If you want a tax credit, check the federal 25C requirements…
3 businesses6 citations2 searchesfull answer →
Fan-outs · this answer“heat pump installer northern virginia best 2026”“hybrid heat pump installer reviews”
Every number clickable down to the answer
In the dashboard
  • See every cited URL with its title and number of citations
  • Search by URL or title and filter to one domain
  • See per URL whether your business is on the page
  • Jump from a chat to the source and back
05 · Sources to reach out to

Where competitors are listed and you're not—one click to an action

The Sources to reach out to list gathers heavily cited domains where competitors are mentioned and you're not. Competitor sites and your own site are left out, since you can't earn a mention there. What's left are comparison sites, media and other places where a mention is realistic.

Hit Reach out and the source becomes an action. It tells you who to contact, what to pitch—a case study, numbers, an expert quote—and what to expect. Thirty days later, we measure whether you're mentioned more often.

This is often the fastest win there is. One mention on a source that shows up in a large share of answers pays off across every prompt that source is cited for.

app.geoready.nl/app/actions/heatpumpcompass
reach out to source12 promptsopen → in progress
+6 ptexpected effect
Get listed in the top 10 on heatpumpcompass.com
Why · AI cites this page in 14 of your 72 prompts. Your 3 biggest competitors are on it, you’re not. Perplexity and ChatGPT use it most.
Step-by-step plan
Email the editors via the contact form; ask for their listing criteria.
Send your business description (120 words), service area and 3 references.
Check after 2 weeks whether the listing is live; we track the effect automatically.
Owner · ReinierDue · Oct 14Measured after 30 d
Comments · 2
RK
Emailed the editors. They’re asking for a short business description and two photos.Reinier · 2 days ago
GR
Measured effect since ‘done’: you’re now mentioned in 4 of 25 prompts instead of 1. Share of voice +3.1 pt.GeoReady · automatic
Add a comment…
In the dashboard
  • See the sources where competitors are mentioned and you're not
  • Turn a source into an action with a step-by-step plan using Reach out
  • See which competitors are listed on each source
  • Check on My Website whether AI crawlers can read your own site
How it works in four steps

How Citation & Source Analysis works.

1CitationsEvery URL an AI model cites.
2ClassificationComparison site, directory, media, blog, competitor, your own.
3ShareCitation share per source and per AI model.
4ActionWhere you're missing and competitors are listed.
A worked example

Northfield Heating & Air finds the source behind a competitor

In answers about heat pumps, Summit Climate Co. gets mentioned almost twice as often as Northfield Heating & Air. The sources page shows why.

  1. 1
    Look

    The most cited domain is a regional HVAC comparison site with 14% of all citations, on three of the four AI models. Summit Climate Co. and Redwood Home Services are listed there. Northfield isn't.

  2. 2
    Zoom in

    The URL view shows one page doing most of the work: a roundup of installers in Northern Virginia. It shows up for 11 of 40 prompts.

  3. 3
    Reach out

    Reach out turns it into an action. Northfield sends the editors a case study with numbers from a townhouse retrofit in Herndon and asks to be included in the roundup.

  4. 4
    Effect

    Six weeks later, Northfield is on the page, GeoReady confirms it in the page check, and the win rate on those 11 prompts climbs from 18% to 41%.

Fictional example business and numbers.
Verifiable metrics

Every number traces back to the exact prompts.

Traceable to the promptEvery score, percentage and shift traces back to the underlying prompts, AI models and tracking days.
Complete answer recordsEvery AI answer is stored in full and unaltered, so you see exactly what a prospective customer reads.
Full source attributionFor every answer you see each cited domain down to the URL, with the source type and the AI model that cited it.
Standardized measurement conditionsThrough the official APIs, without history or personalization, in your project’s country and language. So runs stay comparable over time.
FAQ

Questions about Citation & Source Analysis.

Another question? Email info@geoready.nl.
Why aren't competitor sites under 'reach out'?+

You can't earn a mention there. We only show sources where a mention is realistic: comparison sites, directories, media and blogs.

How do I reach out to a source?+

The action tells you who to contact, what to pitch (a case study, numbers, an expert quote) and what to expect.

Your customers are already asking AI. Time to be in the answer.

Seven days free, 35 prompts on ChatGPT, Perplexity and Gemini. Then Pro at €95 a month, cancel before your first invoice. Nothing to install.